Turkeys won’t vote for Christmas
Why established companies can’t respond to paradigm shifts in the market
Is the US Post industry dead?
A recent Wall Street Journal article rattles the US broadcast industry
Seeing the future comes [un]naturally
Dispelling two myths of scenario planning
A Sense of Perspective
The benefits, or otherwise, of having an intimate knowledge of an industry.
Effectivus’s predictions for 2010’s technology products
Effectivus gets to be a grumpy damp squib ‘cos he didn’t get to go to Vegas
Give it a (code)name
The importance of naming new concepts and product ideas
Hippocratic Oath for Product Managers
If Harvard MBAs have started taking an oath to ‘serve the greater good’ isn’t it time that Product Managers jumped on the bandwagon?
Product Vision and Corporate Culture
Why a compelling product vision can shorten your long list of requirements.