User Time vs Compute Time
We obsess about how long an operation takes in software rather than its impact on the user.
Mega-features and Featurelets
Balancing strategic and tactical needs on the product roadmap
Hobby horse before the cart
Market needs first, then product. Not the other way around.
It’s my data
Why we should be concerned about our data in the cloud
effectivus new product process
How effectivus uses an agile and iterative process to help organisations create new and innovative products
The devil in the detail of product design
How often is your use of a product frustrated by some little detail?
Engineering accuracy
Why can some engineering be so accurate and others so inaccurate?
There is a hole in my product
Why uncertainty and indecision are natural in the new product development process
Tell me a story
Customer stories that get your team into the mind of the customer
The Danger of the Engineer who Can
Engineers who deliberately fall foul of Fowler