Flex Your Creative Muscle
Creativity is like a muscle – use it or lose it!
Your strategy is in your DNA
The first step of strategic planning is accepting who you are
Segmenting Storm
How user interviews led to a new segmentation of a market.
Mari case study
Getting into the detail of how a product really meets a customer’s needs.
Invention, discovery and the role of collaboration
Where do our ideas come from and can we really call them ours?
Freeman Christie
Freeman Christie a brand and communications consultancy