Future Proof Products
How the Hoover Keymatic was created and sold to solve tomorrows problems
How the Hoover Keymatic was created and sold to solve tomorrows problems
Book review of Atul Gawande’s ‘The Checklist Manifesto’
Is there an industry the iPad could wipe out at a (touch sensitive) stroke?
How technologies, like special effects and small children, should hide their light under a bushel.
How often is your use of a product frustrated by some little detail?
Chance is highly underrated by the management gurus, I wonder why?
Why can some engineering be so accurate and others so inaccurate?
No product specification survives first contact with the user
Why uncertainty and indecision are natural in the new product development process
Or when “no” can be the right answer and lead to innovative features