Author Archives: Chris

Pricing

An effectivus view on seven pricing strategies

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Remember Parallax Software?

Old time memories for old time digital artists

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Barriers to adoption

Why the benefits of innovation are not necessarily enough to overcome the barriers to adoption

Posted in product definition | Tagged , , , | 3 Comments

What the Dog Saw

A review of Malcolm Gladwell’s book

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Researching new product markets

The bubble popping continues; why market research is so important, but so inexact.

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