Dispelling two myths of scenario planning
Tag Archives: vision
A Sense of Perspective
The benefits, or otherwise, of having an intimate knowledge of an industry.
Effectivus’s predictions for 2010’s technology products
Effectivus gets to be a grumpy damp squib ‘cos he didn’t get to go to Vegas
Give it a (code)name
The importance of naming new concepts and product ideas
Hippocratic Oath for Product Managers
If Harvard MBAs have started taking an oath to ‘serve the greater good’ isn’t it time that Product Managers jumped on the bandwagon?
All effectivus posts