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	<title>effectivus.com &#187; lifecycle</title>
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	<link>http://effectivus.com</link>
	<description>helping technology companies create products that delight</description>
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		<title>Final Cut Pro Launches a X the Chasm</title>
		<link>http://effectivus.com/2011/07/final-cut-pro-launches-a-x-the-chasm/</link>
		<comments>http://effectivus.com/2011/07/final-cut-pro-launches-a-x-the-chasm/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 14:45:57 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[create]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[product management]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[theory]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=2023</guid>
		<description><![CDATA[Apple proves you’ve got to break an egg to make an omelette <a href="http://effectivus.com/2011/07/final-cut-pro-launches-a-x-the-chasm/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>13</slash:comments>
		</item>
		<item>
		<title>Domain knowledge or process skill?</title>
		<link>http://effectivus.com/2010/10/domain-knowledge-or-process-skill/</link>
		<comments>http://effectivus.com/2010/10/domain-knowledge-or-process-skill/#comments</comments>
		<pubDate>Sun, 31 Oct 2010 18:57:41 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[what I do]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[mentoring]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[recruitment]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=1220</guid>
		<description><![CDATA[How important is domain knowledge for a Product Manager? <a href="http://effectivus.com/2010/10/domain-knowledge-or-process-skill/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>17</slash:comments>
		</item>
		<item>
		<title>Future Proof Products</title>
		<link>http://effectivus.com/2010/10/future-proof-products/</link>
		<comments>http://effectivus.com/2010/10/future-proof-products/#comments</comments>
		<pubDate>Fri, 22 Oct 2010 12:00:53 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[create]]></category>
		<category><![CDATA[imagine]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[product management]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=1207</guid>
		<description><![CDATA[How the Hoover Keymatic was created and sold to solve tomorrows problems <a href="http://effectivus.com/2010/10/future-proof-products/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Product Manager’s Toolkit</title>
		<link>http://effectivus.com/2010/07/the-product-manager%e2%80%99s-toolkit/</link>
		<comments>http://effectivus.com/2010/07/the-product-manager%e2%80%99s-toolkit/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 15:00:20 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[book review]]></category>
		<category><![CDATA[Book review]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[product management]]></category>
		<category><![CDATA[theory]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=1154</guid>
		<description><![CDATA[Book review gets robust criticism from author <a href="http://effectivus.com/2010/07/the-product-manager%e2%80%99s-toolkit/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>The Early Adopter Gullibility Curve</title>
		<link>http://effectivus.com/2010/03/the-early-adopter-gullibility-curve/</link>
		<comments>http://effectivus.com/2010/03/the-early-adopter-gullibility-curve/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 11:00:41 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[inform]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[process]]></category>
		<category><![CDATA[product management]]></category>
		<category><![CDATA[theory]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=1040</guid>
		<description><![CDATA[What does the mythical kill switch tell us about consumer adoption? <a href="http://effectivus.com/2010/03/the-early-adopter-gullibility-curve/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Effectivus&#8217;s predictions for 2010’s technology products</title>
		<link>http://effectivus.com/2010/01/effectivuss-predictions-for-2010%e2%80%99s-technology-products/</link>
		<comments>http://effectivus.com/2010/01/effectivuss-predictions-for-2010%e2%80%99s-technology-products/#comments</comments>
		<pubDate>Sun, 10 Jan 2010 16:51:00 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[opinions]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[product definition]]></category>
		<category><![CDATA[vision]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=943</guid>
		<description><![CDATA[Effectivus gets to be a grumpy damp squib ‘cos he didn’t get to go to Vegas <a href="http://effectivus.com/2010/01/effectivuss-predictions-for-2010%e2%80%99s-technology-products/">More <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://effectivus.com/2010/01/effectivuss-predictions-for-2010%e2%80%99s-technology-products/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Santa’s Hype Cycle</title>
		<link>http://effectivus.com/2009/12/santa%e2%80%99s-hype-cycle/</link>
		<comments>http://effectivus.com/2009/12/santa%e2%80%99s-hype-cycle/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 11:00:16 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[opinions]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[product marketing]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=936</guid>
		<description><![CDATA[A seasonal cautionary fairytale for technology companies in five lessons <a href="http://effectivus.com/2009/12/santa%e2%80%99s-hype-cycle/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A (very) long adoption curve</title>
		<link>http://effectivus.com/2009/12/a-very-long-adoption-curve/</link>
		<comments>http://effectivus.com/2009/12/a-very-long-adoption-curve/#comments</comments>
		<pubDate>Sun, 13 Dec 2009 11:15:53 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[imagine]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[MBA]]></category>
		<category><![CDATA[theory]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=932</guid>
		<description><![CDATA[How some technologies, however appealing, appear to take forever to be adopted by consumers. <a href="http://effectivus.com/2009/12/a-very-long-adoption-curve/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Three Legged Stool</title>
		<link>http://effectivus.com/2009/04/the-three-legged-stool/</link>
		<comments>http://effectivus.com/2009/04/the-three-legged-stool/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 16:28:58 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[what I do]]></category>
		<category><![CDATA[how we work]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[theory]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=504</guid>
		<description><![CDATA[Commerce, Technology, Market <a href="http://effectivus.com/2009/04/the-three-legged-stool/">More <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://effectivus.com/2009/04/the-three-legged-stool/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Joy of Product Manuals</title>
		<link>http://effectivus.com/2009/03/the-joy-of-product-manuals/</link>
		<comments>http://effectivus.com/2009/03/the-joy-of-product-manuals/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 17:00:18 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[inform]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[go to market]]></category>
		<category><![CDATA[lifecycle]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=424</guid>
		<description><![CDATA[Why clear product manuals are so important and need to be planned for from the beginning. <a href="http://effectivus.com/2009/03/the-joy-of-product-manuals/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>3</slash:comments>
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