Tag Archives: ideas

Marketing Metaphoria

Book review and thoughts on connecting to customers

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Mind the creative minds

Why some businesses are scared of creativity and why they need to embrace it fully.

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Don’t touch me there!

The user interface gets very personal

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Invideate

The act of planting a graphic image in someone else’s mind without warning

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There is a hole in my product

Why uncertainty and indecision are natural in the new product development process

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