Get in touch
Newsletter
-
Recent Posts
Recent Comments
- Chris on Adoption and e-books
- Kevin Rochowski on Adoption and e-books
- Chris on Hierarchy of Product Features
- Chris on Final Cut Pro Launches a X the Chasm
- Chris on Final Cut Pro Launches a X the Chasm
Tag Archives: fun
An Application for Professor of Bubble-Bursting
Why MBA schools need to embrace what they fail to do as well as what they do so well. More
Give it a (code)name
The importance of naming new concepts and product ideas More
“Pants 2 You” is a poor customer message
Why corporate culture and individual employee behaviour has to be compatible with understanding and empathising with your customers. More
Invention, discovery and the role of collaboration
Where do our ideas come from and can we really call them ours? More
The Joy of Product Manuals
Why clear product manuals are so important and need to be planned for from the beginning. More
When is a Feature Request a Customer Requirement?
Or when “no” can be the right answer and lead to innovative features More
Barnacle, Billow or Barnard’s Star
Feature bloat and Mrs Armitage’s bicycle More
The Secret of Good Marketing? Give Something Back!
…or how a lesson from viral marketing could improve all our collateral. More
Be Careful What You Wish For…
…or why the most obvious questions are oft ignored More








