Tag Archives: fun

An Application for Professor of Bubble-Bursting

Why MBA schools need to embrace what they fail to do as well as what they do so well.

Posted in mentoring | Also tagged , , , | 1 Comment

Invideate

The act of planting a graphic image in someone else’s mind without warning

Posted in product marketing | Also tagged , , | 5 Comments

Give it a (code)name

The importance of naming new concepts and product ideas

Posted in product management | Also tagged , | Leave a comment

“Pants 2 You” is a poor customer message

Why corporate culture and individual employee behaviour has to be compatible with understanding and empathising with your customers.

Posted in product marketing | Also tagged , | 7 Comments

Invention, discovery and the role of collaboration

Where do our ideas come from and can we really call them ours?

Posted in product management | Also tagged , | 1 Comment