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	<title>effectivus.com &#187; creativity</title>
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	<link>http://effectivus.com</link>
	<description>helping technology companies create products that delight</description>
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		<title>Flex Your Creative Muscle</title>
		<link>http://effectivus.com/2011/12/flex-your-creative-muscle/</link>
		<comments>http://effectivus.com/2011/12/flex-your-creative-muscle/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 11:53:20 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
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		<category><![CDATA[coaching]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[fun]]></category>
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		<description><![CDATA[Creativity is like a muscle – use it or lose it! <a href="http://effectivus.com/2011/12/flex-your-creative-muscle/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>You’ll never challenge your commitment</title>
		<link>http://effectivus.com/2011/03/you%e2%80%99ll-never-challenge-your-commitment/</link>
		<comments>http://effectivus.com/2011/03/you%e2%80%99ll-never-challenge-your-commitment/#comments</comments>
		<pubDate>Tue, 29 Mar 2011 17:41:06 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[create]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[iconoclast]]></category>
		<category><![CDATA[MBA]]></category>
		<category><![CDATA[product definition]]></category>
		<category><![CDATA[strategy]]></category>

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		<description><![CDATA[Why, when you need a nudge out of the status quo, you need a really big shove. <a href="http://effectivus.com/2011/03/you%e2%80%99ll-never-challenge-your-commitment/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Obvious in hindsight</title>
		<link>http://effectivus.com/2010/10/obvious-in-hindsight/</link>
		<comments>http://effectivus.com/2010/10/obvious-in-hindsight/#comments</comments>
		<pubDate>Mon, 18 Oct 2010 14:02:56 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[imagine]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[ideas]]></category>

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		<description><![CDATA[Why are ideas valued so lightly? <a href="http://effectivus.com/2010/10/obvious-in-hindsight/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Seeing the world differently</title>
		<link>http://effectivus.com/2010/10/seeing-the-world-differently/</link>
		<comments>http://effectivus.com/2010/10/seeing-the-world-differently/#comments</comments>
		<pubDate>Fri, 01 Oct 2010 11:55:25 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[listen]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[UI]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=1191</guid>
		<description><![CDATA[How can we create good products if we can't see the world as others do, and how can we create innovative products unless we see the world differently? <a href="http://effectivus.com/2010/10/seeing-the-world-differently/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Authoritarian leadership and innovation</title>
		<link>http://effectivus.com/2010/06/authoritarian-leadership-and-innovation/</link>
		<comments>http://effectivus.com/2010/06/authoritarian-leadership-and-innovation/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 14:15:17 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[imagine]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[psychology]]></category>

		<guid isPermaLink="false">http://effectivus.com/?p=1117</guid>
		<description><![CDATA[What has Korean Air flight 801 got to do with creativity and innovation in your company? <a href="http://effectivus.com/2010/06/authoritarian-leadership-and-innovation/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Mind the creative minds</title>
		<link>http://effectivus.com/2010/06/mind-the-creative-minds/</link>
		<comments>http://effectivus.com/2010/06/mind-the-creative-minds/#comments</comments>
		<pubDate>Wed, 02 Jun 2010 13:18:04 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[imagine]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[luck]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[theory]]></category>

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		<description><![CDATA[Why some businesses are scared of creativity and why they need to embrace it fully. <a href="http://effectivus.com/2010/06/mind-the-creative-minds/">More <span class="meta-nav">&#8594;</span></a>]]></description>
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