Tag Archives: commercial

The future of 3D TV

Will 3D TV take off like The Stewardesses?

Posted in strategy | Also tagged , , | 8 Comments

The Tyranny of the Served Market

The problem of growing beyond your established market for SMEs

Posted in strategy | Also tagged , | Leave a comment

Fear and Loathing in Strategy

Why the most common motivator for strategic decisions is the wrong one

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The road to salvation for “Pants 2 You”

How to change ‘Pants 2 You’ into a customer focussed organisation which is honest and open in its approach to improving the customer experience.

Posted in coaching | Also tagged , | 3 Comments

“Pants 2 You” is a poor customer message

Why corporate culture and individual employee behaviour has to be compatible with understanding and empathising with your customers.

Posted in product marketing | Also tagged , | 7 Comments